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Research papers

Juliette in wonderland

Once upon a time, 10 year old Juliette is living in her own Wonderland; there, she is using her mother’s perfume any time she thinks she can get away with it. That isn’t often. Both mother and daughter despair. Juliette usually wears...

Catalogue: Seminar 1989: Research For Flavours And Fragrances
Authors: Dydiane Goodman, Harold de Bock
June 15, 1989
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Citation

Goodman and de Bock (1989a, June 15). Juliette in wonderland. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/juliette-in-wonderland


Research papers

Print media and television in the SummoScanner

This paper describes how far SUMMO has been able to go with its attempts to cover as many medium types as possible within one single source research instrument while maintaining a high degree of between- media comparability; it also outlines the...

Catalogue: Seminar 1988: Media And Media Research
Author: Harold de Bock
Company: Burke, Inc.
June 15, 1988
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Citation

de Bock, H. (1988a, June 15). Print media and television in the SummoScanner. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/print-media-and-television-in-the-summoscanner